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Classification of blogs

As witnessed by Sifry, there are 120,000 of blogs being created worldwide each day. This leads to the use of classification system with the attempt of structuring these blogs.

The first is with regard to subject matter. According to Technorati, there are 6 major categories: entertainment, sports, politics, technology and living. The second is blogs that depend on devices such as mobile phone. These blogs are known as moblogs (mobile blogging) and they allow bloggers to submit their blog entries via email or SMS (Knudsen 2003). The third is sorted on media types (e.g. vlog, linklog and tumblelog). Vlog are video blogs that enable unbundling – a process in which users can watch the segments one at a time or combine them with other pieces to construct a longer narration or visual sequences (Dawson 2007). Linklog and tumblelog have similar function. The former only restricted to a collection of URLs that intrigues the users while the latter allows more micromedia and post types. Kottke (2005) commented that ‘tumblelog is a quick and dirty stream of consciousness, a bit like a remaindered links style linklog but with more than just links’.

Figure 1: Example of a tumblelog


While many blogs tend to have a combination of styles, I would mostly look at the format of the blog prior reading it. Author and media analyst, Margaret Simons (2008) describes that we can distinguish blogs based on different format. For instance, Popular Mechanics blogs follow the arrangement of how-to for various topics while Advocacy blogs always have an advocacy group or a commercial organization to push a particular perspective on a specific issue. In short, I think blogs have the potential to embody different styles; however, once the readers know the convention and formats of the blogs, they can differentiate them easily.


Dawson, M 2007, ‘Little players, big shows’, The International Journal of Research into New Media Technologies, vol 13, no. 3, pp. 231 – 250.

Knudsen, J 2003, Introducition to mobile blogging, viewed 18 November 2009, <>.

Kottke, J 2005, Tumblelogs, viewed 18 November 2009, <>.

Simons, M 2008, A taxonomy of blogs, ABC Media Report, viewed 18 November 2009, <>.


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